Top Advisor Marketing
532 Episodes

Marketing strategies for financial pros.

Top Advisor Marketing

The definitive marketing podcast for financial advisors. Real tactics, real results, real talk about what it takes to grow your advisory practice through modern marketing.

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Latest Releases

You Found Your Niche…Now, How Do You Attract Them? With Lacey Langford (Ep. 369)
Top Advisor Marketing Jul 12, 2022

You Found Your Niche…Now, How Do You Attract Them? With Lacey Langford (Ep. 369)

Finding your hyper-focused niche is only work half done. Next, you need to get your voice out to your target audience and build a network of influencers and experts in your niche!

Cybersecurity for Advisors: How To Protect Your Reputation and Client Trust With Sid Yenamandra (Ep. 368)
Top Advisor Marketing Jul 5, 2022

Cybersecurity for Advisors: How To Protect Your Reputation and Client Trust With Sid Yenamandra (Ep. 368)

Do you keep sidelining cybersecurity in your practice? If your firm were to experience a data breach, your clients would lose trust. If an SEC or FINRA auditor were to recognize poor cybersecurity practices, you’d probably have to pay a hefty fine.

How To Build a Community of Fans Who Do The Marketing For You With Liz Faircloth (Ep. 367)
Top Advisor Marketing Jun 28, 2022

How To Build a Community of Fans Who Do The Marketing For You With Liz Faircloth (Ep. 367)

Do you want to build a community of raving fans who believe in your mission, make you more referable, and become brand advocates?

Publish Your Book: Major Tips from NY Times Best-Selling Author Ellen Rogin (Ep. 366)
Top Advisor Marketing Jun 21, 2022

Publish Your Book: Major Tips from NY Times Best-Selling Author Ellen Rogin (Ep. 366)

You don't have to be an experienced author to write a book that speeds up your influence. You just need the right guidance.

PodRocket Academy: Your Guide to Becoming a Trusted Subject Matter Authority With Julia Ritchie (Ep. 365)
Top Advisor Marketing Jun 14, 2022

PodRocket Academy: Your Guide to Becoming a Trusted Subject Matter Authority With Julia Ritchie (Ep. 365)

Looking for a one-stop shop to learn everything you need to know about podcasting, digital marketing, and branding? Introducing the PodRocket Academy — where we help you accelerate your influence and become the trusted authority you’re meant to be.

How to Protect Your Client's Digital Assets (Money and Memories!) With Betsy Ehrenberg (Ep. 364)
Top Advisor Marketing Jun 7, 2022

How to Protect Your Client's Digital Assets (Money and Memories!) With Betsy Ehrenberg (Ep. 364)

Want to differentiate yourself from the advisor down the street? Consider offering a service that your clients don’t even realize they need yet. (When you mention it, they’ll have a lightbulb moment!)

Every Reason To Build a Hyper-Focused Niche Practice With Jen Dawson (Ep. 363)
Top Advisor Marketing May 31, 2022

Every Reason To Build a Hyper-Focused Niche Practice With Jen Dawson (Ep. 363)

Advisors often hesitate to niche out because they’re worried about whittling down their number of prospects. Or worse, picking a niche that doesn’t work out. Maybe you know that niching is a game changer. But you’re worried, too. How do you get to a place where you can confidently know “these are my people” and attract the right prospects?

Have You Tried This? Easy Marketing Tips To Hold Your Niche’s Attention With David Wilson (Ep. 362)
Top Advisor Marketing May 24, 2022

Have You Tried This? Easy Marketing Tips To Hold Your Niche’s Attention With David Wilson (Ep. 362)

Do you want to differentiate yourself from the advisor down the street? Are you looking for marketing strategies that will not only get your audience’s attention but also turn them into raving fans? You’ve come to the right place!

Disconnected From Your Clients’ Financial Lives? Try a Financial Wellness Ecosystem With Mary Ellen Dugan (Ep. 361)
Top Advisor Marketing May 17, 2022

Disconnected From Your Clients’ Financial Lives? Try a Financial Wellness Ecosystem With Mary Ellen Dugan (Ep. 361)

Oftentimes, advisors aren’t fully involved in their clients’ finances — from big investment decisions all the way down to small daily finances. How then is it possible to give the best advice if you’re not seeing the whole picture?

Fintech Mini-series: Better Partnerships With Estate Planning Attorneys (For Better Customer Experiences!) With David Zumpano (Ep. 360)
Top Advisor Marketing May 10, 2022

Fintech Mini-series: Better Partnerships With Estate Planning Attorneys (For Better Customer Experiences!) With David Zumpano (Ep. 360)

It’s common for financial advisors to collaborate with estate planning attorneys (EPAs). Partner with the right EPA, and you’ll get more referrals, enhance your value proposition, and provide a better client experience!

Fintech Mini-Series: Moving, Merging, or Selling? Find the Right Partnership With Brian Church (Ep. 359)
Top Advisor Marketing May 3, 2022

Fintech Mini-Series: Moving, Merging, or Selling? Find the Right Partnership With Brian Church (Ep. 359)

Mergers and acquisitions can be an excellent way to scale your business. But only if you foster the right partnerships and relationships.

Fintech Mini-Series: How Digital Vaults Enhance Your Value Proposition With G. Scott Paterson (Ep. 358)
Top Advisor Marketing Apr 26, 2022

Fintech Mini-Series: How Digital Vaults Enhance Your Value Proposition With G. Scott Paterson (Ep. 358)

Estate documents, investment certificates, bank records…your clients probably have a pile of documents they can’t afford to lose. What if you could provide them with a personal digital vault (branded under your name!) to securely store their documents?

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